Do you want to learn about Business Analysis but got difficulty understanding all the complex terminology and abstract concepts from the BABOK Guide® and other sources? Here you will learn while having fun.
Become business-driven with The Brazilian BA.
Fabrício Laguna is recognized for his ability to enable the development of technical and behavioral professional skills in a light and easy way. With a unique approach fully aligned with the Business Analysis concepts defined by IIBA® in the BABOK Guide®, he has transformed people, organizational culture, processes, policies, business rules, strategies, decisions, organizations, and businesses.
On this website, you will find free content and discounted access to online training with recorded video classes for your personal development.
Your company or community can have The Brazilian BA as a keynote speaker, trainer, or workshop facilitator in person or remotely.
What is business analysis?
In a nutshell, business analysis is a mindset supported by a set of practices that help organizations transform themselves in pursuit of better business outcomes.
On the following buttons, you can understand Business Analysis a little deeper and have access to the professional services provided by The Brazilian BA.



About the Brazilian BA
Fabrício Laguna is the main reference for Business Analysis in Brazil.
Author and producer of videos, articles, classes, lectures, and playful content, he can explain complex things in a simple and easy-to-understand way.

CBAP, AAC, CPOA, MBA, Computer Science Bachelor, IIBA Brazil Chapter president for over a decade. Consultant and instructor for more than 25 years working with methodology, solution development, business analysis, systems analysis, project management, business architecture, and systems architecture.
Free Videos and Articles
Mini classes, animations, articles and interviews with some of the world’s leading experts in Business Analysis.
- How can Chat GPT support Business Analyts?In my second interview with Chat GPT Assistant, we could see some practical examples of it working together with a Business Analyst.
- Chat GPT as a tool for business analysisThe use of language models in Artificial Intelligence can leverage the productivity of Business Analysis.
- How can Neuroscience be applied to the Business Analysis Mindset?Based on laboratory studies, Trent Leopold, a neuroscientist and business analysis expert, shares some takeaways that Neuroscience offers to Business Analysts.
- Will Artificial Intelligence take my place?For the first time, the Brazilian BA guest is not a human.
- Interview with Chat GPTLearn about the process of creating my interview with the Artificial Intelligence Chat GPT for a YouTube video.
Library
Watch videos about Business Analysis choosing the theme you are most interested in.
Agile (13) Artificial Intelligence (4) ATDD/BDD (1) BABOK (4) Backlog (1) Business Agility (2) Business Analysis (28) Business Analyst (20) Business Analytics (1) Business Architecture (4) Business Modeling (3) Business Rules (2) Business Vocabulary (1) Communication (2) Concept Modeling (4) Decision Modeling (1) Definition of Ready (1) Design (1) Digital Transformation (2) Feature Review (1) Framework (1) IIBA (3) Methodology (7) Mindset (7) Process Modeling (1) Product Management (1) Product Ownership (2) Product Usership (1) Project Lifecycle (1) Project Management (3) Public speaking (1) Requirement (10) Requirement Management (5) RFP (1) Risk Management (1) Roles and Responsibilities (2) scrum (4) Six Sigma (1) Spike (1) Strategy Analysis (5) System Analysis (1) Techniques (8) The Brazilian BA Guest (2) UI (1) UX (1)
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